Page 1 of Universal Blu Ray Augmented Reality Editions

So guys, whats the deal with these then?? Im guessing some of our more tech minded can give me the details in words I can understand 

Point your smartphone at the cover and you get some sort of 3D animation on your phone, from what I read on the Amazon details for one.

That`s exactly what it is, Download the app for your iPhone or Smartphone, point the camera at the cover and a different image appears on your phone.

Easiest way to see them all, download the app, nip into a store, scan the covers to see what the fuss is about...

Jimbo : oÞ

"There`s that word again... is there a problem with the Earth`s gravitational pull in the future?"

The app will be programmed to read certain markers on the BluRay box to gauge the angle and distance from box to camera. When you move the box or camera you get a 3d effect on the camera. This is what your phone would see if you had the Star Trek version.

Just spotted this on Hotukdeals. All Augmented Reality Blu Rays £6.95

the person in that video looks bored ****less.

App incompatible with my HTC wildfire. Can`t get the iplayer app either.

My phone sucks

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Writer`s Release

If this is anything like every other marketing augmented reality thingy, you are missing a 10 second wonder, if that. I know that isn`t much consolation to you, but it really is rubbish. :/


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sendit has them at £4.99 for anyone whos interested?

Don`t Sendit charge £1.99 p&p for every disc?
I wouldn`t mind if it was per order but the last time I was going to place an order with them, they wanted over £20 for all the discs I had placed in the basket. I then priced the same order with Amazon, order was about £4 cheaper with free shipping. Placed the order with Amazon, not been back to Sendit since.

This item was edited on Tuesday, 1st May 2012, 04:22