Samsung Introduces its First DivX Certified® MP3 Player at IFA 2009

Newest Samsung MP3 player allows consumers to view high-quality DivX® videos while on the go
 
San Diego, CA and Seoul, South Korea - September 6, 2009 - DivX, Inc. (NASDAQ:DIVX), a digital media company, and Samsung Electronics Co., LTD, a leading mobile provider, today announced the launch of Samsung's first DivX Certified® MP3 player, the R1, the newest edition to Samsung's BEAT line of portable media players. Now available in Russia and Europe, the R1 is designed to playback high-quality DivX® video.

DivX technology produces highly compressed video suitable for mobile platforms that require minimal storage for the highest quality experience possible. Consumers can playback any DivX video stored in the device's internal memory. The slimmest player in the Samsung BEAT line, the R1's 2.6-inch screen display is available with 8 or 16 GB of storage space, making it ideal for consumers on the move.

"We have long recognized the value of DivX technology and have incorporated it into many of our CE devices for the home, including digital TVs, Blu-ray and DVD players," said Jooho Song, Vice President at Samsung Electronics. "By obtaining DivX Certification of our latest multimedia player, we're giving our customers the freedom to enjoy their DivX video libraries when they're on the go." 

"With DivX technology, the Samsung R1 packs an amazing amount of high-quality video into an incredibly small package that consumers can take with them everywhere they go," said Eric Rodli, Executive Vice President, Licensing at DivX. "We're pleased to expand our relationship with Samsung and look forward to making the R1 the first of many DivX Certified portable media players from this market leader." 

Products that bear the DivX Certified logo have undergone a rigorous testing program to ensure a high-quality DivX media experience, including reliable video creation and playback, interoperability with other DivX Certified devices and the visual quality users expect from DivX. 

For more information about Samsung, visit www.samsung.com
For more information about DivX, visit www.divx.com

About DivX

DivX, Inc. is a digital media company that enables consumers to enjoy a high-quality video experience across any kind of device. DivX creates, distributes and licenses digital video technologies that span the "three screens" comprising today's consumer media environment—the PC, the television and mobile devices. Over 200 million DivX devices have shipped into the market from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content.  Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of US$105 billion. Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of two main business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com

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